The recording and broadcasting of sports activity and sports events through television, radio, and other electronic or digital platforms, as well as their licensing, contain sports rights. Each of these contain commercial values, and can, ultimately, be exploited by the owner of those rights.

For instance, if you have created an independent television show, or even a podcast, and want to build a larger audience, you may want to enter into a broadcast agreement with an established broadcast company to distribute your creation more widely.

Talk to us at NLSE to learn more about broadcasting and how to get started.

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